Action Park

Action Park, opened in October 2019, is founded by Husam Zammar. The 12,000 sqm Action Park is home to several adrenaline-raising concepts such as; a paintball park, go-karting circuit, The Smash Room and the Middle East’s first upside-down house. Located at Last Exit AUH bound, Action park is a leisure destination for families, residents, tourists, and students. POP Communications have supported the brand in launching its concept as well as worked as a consultant for the brand. We handled their media relations and raised awareness by employing traditional and modern public relations.