POP Communications, Author at POP Communications

Top 10 Most Instagram-Worthy Restaurants in Dubai

Dubai – the land of towering skyscrapers, sand dunes and a restaurant scene that is pretty hard to beat. With exceptional eateries on every corner, businesses are doing all that they can to ensure they stand out from the crowd, and that often means designing a space that’s bound to create a buzz on social…

February 28, 2018

Lana Marks Arrives in Dubai

Luxury Accessory Brand, Lana Marks, Opens Flagship store at Atlantis Hotel For over 25 years, the Lana Marks brand has been synonymous with unsurpassed luxury products and a stylish and discerning portfolio of celebrity clientele, including Diana, Princess of Wales, Angelina Jolie, Sarah Jessica Parker, Helen Mirren, Kate Winslet and Charlize Theron. Launching at…

January 22, 2018

Why you need to hire an Influencer Marketing Agency in Dubai

Did you know that 71 percent of Dubai residents between the ages of 18 to 40 make decisions based on what social media influencers and bloggers are recommending on their platforms? This was the result of a research carried out by BPG Cohn & Wolfe with YouGov. When it comes to shopping, eating out and their beauty…

October 3, 2017

Why does your brand need influencers ?

This is 2017, if influencer marketing isn’t part of your brand strategy, you need to step up your game or hire a PR Agency to help you keep up with evolving marketing trends. The United Arab Emirates is considered the business hub of the Middle East and businesses are popping up left and right every…

August 29, 2017

Why you need a PR Agency in the United Arab Emirates

‘Ad campaigns are necessary for competition. But good PR educates people; that’s all it is.’ – Steve Jobs, CEO Apple Inc. In an ever-changing market landscape, Public Relations has started to take a byline in business functions (especially those located in Dubai and Abu Dhabi) with marketing budgets decreasing year on year within the Middle…

July 20, 2017